Mark Burr-Lonnon, Mouser’s vice president of APAC business
Mark Burr-Lonnon, Mouser’s vice president of APAC business
Mark Burr-Lonnon, Mouser’s vice president of APAC business
Mark Burr-Lonnon, Mouser’s vice president of APAC business
Mark Burr-Lonnon, Mouser’s vice president of APAC business

Mouser now accepts local currency in China

June 12, 2012
Electronics distributor fully transacting e-commerce with the Chinese Renminbi (RMB), paving the way to more seamless transactions and streamlined logistics throughout Asia

Mouser Electronics announced this week the addition of local currency transactions to its China Web site. The distributor is now conducting online transactions in the Chinese Renminbi (RMB) and is accepting UnionPay’s China Pay e-payment service. The actions represent a step toward more seamless transactions and streamlined logistics throughout Asia, according to company officials.

The Renminbi is the official currency of the People’s Republic of China, and China UnionPay (CUP) is China’s government-backed inter-bank transfer network and Chinese bank card organization.

 “We are very excited to be able to accept the Renminbi, along with UnionPay, as Mouser’s newest addition to our transactional currencies,” Mark Burr-Lonnon, Mouser’s vice president of APAC business, said in a prepared statement. “By securing permissions from China to trade with the Renminbi, we are now able to fully support the China market rather than only those customers trading in U.S. Dollars. For design engineers and buyers in China, this will mean faster, better customer service for customs and delivery. This positions Mouser as a serious player within the Chinese market."

The addition of the RMB and UnionPay will accelerate Mouser’s growth in China—especially by making Web transactions easier on www.mouser.com, company officials added.

Mouser began accepting RMB in late 2011 for sales conducted with its Shanghai branch. Full acceptance throughout the site allows even more customers to purchase in their local currency and pay online with China’s e-payment service. In addition to easing the transaction process, conducting business in RMB allows for smoother and quicker door-to-door delivery service to all Chinese customers—without the added costs of customs’ clearance and associated costs that will now be built into one easy price, Burr-Lonnon added.

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About the Author

Victoria Fraza Kickham | Distribution Editor

Victoria Kickham is the distribution editor for Electronic Design magazine, SourceESB and GlobalPurchasing.com, where she covers issues related to the electronics supply chain. Victoria started out as a general assignment reporter for several Boston-area newspapers before joining Industrial Distribution magazine, where she spent 14 years covering industrial markets. She served as ID’s managing editor from 2000 to 2010. Victoria has a bachelor’s degree in English from the University of New Hampshire and a master’s degree in English from Northeastern University.